WHY ADOBE WORKFRONT?
Drive business results. Define goals and set business strategies, then evaluate client requests against them. Streamline internal and external collaboration to deliver faster, better results.
Plan, prioritize, and iterate work. Create and compare project plans side by side to determine the best route, then let automation update plans and task assignments as clients’ needs shift.
Automate processes. Accelerate campaigns with a centralized system of work, automation, templates, and real-time updates. Use any work methodology, including Agile, Kanban, Scrum, Waterfall, and Gantt.
Online reviews and approvals. Keep content compliant and on-brand with collaborative online reviews that let internal and external stakeholders review, comment, and approve assets while maintaining an auditable record of changes
Streamline asset creation and delivery. Use tools that measure asset effectiveness then reuse existing assets as a starting point for new campaigns. Approved assets can be sent directly to Adobe Experience Manager and other solutions for activation.
Seamless integration for Planning, Reporting, and Analytics into your Systems